Welcome!
I’m Rasha, Senior External Executive for Your Business
Advisory Board Member
For Your Business Development
Private Label Expert
To Launch Your Brand
Welcome!
Empowering Growth Through Experience Strategic Advisor for Business Expansion
Board Member & Corporate Governance Expert
Entrepreneur
A serial entrepreneur with over 20 years of experience, including two successful exits through trade sales, and CEO of international companies.
Advisory Board Member
An executive providing strategic guidance and valuable support to businesses in their growth journey across diverse industries.
Business Expansion Strategist
A senior executive specializing in growth strategy, market development, and organizational transformation — bringing actionable insights and applying global best practices to achieve sustainable results.
Advisor
An expert in business setup, negotiation, and export development — advising on leadership and management, licensing and regulations, supply chain management, finance and accounting, and venture creation.
Mentor
An executive mentor offering clarity and direction to individuals navigating career or life transitions, helping them make confident and informed decisions.
An Advisory Woman in the Boardroom
Across the world, boardrooms are evolving — and the presence of strong, advisory women is reshaping how leadership looks and performs. Companies are finally realizing that diversity at the top isn’t just a social goal; it’s a strategic advantage.
Yet progress remains uneven. According to Deloitte’s most recent Women in the Boardroom report, women hold just 20% of board seats globally, with far fewer serving as chairs or CEOs. The pace of change is improving — but not fast enough.
Forward-thinking organizations are now introducing clear gender targets, mentorship pipelines, and inclusive board policies to accelerate parity. And the results speak for themselves: studies show that when women sit at the decision-making table, companies see higher profitability, stronger innovation, and more resilient ESG performance.
Inviting a seasoned female executive onto your board is more than meeting diversity targets — it’s about strengthening your company’s vision, culture, and governance. It’s a step toward aligning with the UN Global Compact’s Target Gender Equality Program and joining the growing movement of businesses that recognize the power, perspective, and potential women bring to leadership.
Purpose
I Aspire to Inspire
Keys to Success
Flexibility & Resiliency
Communication & Understanding
For better solutions
Ambition to
Make my mark
Commitment to Development
through distinctive leadership
World Exposure
Active at the national, European, Arab, African, and international levels